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全渠道零售模式Omnichannel 之 5大元素

近年來，O2O線上與線下的零售模式漸漸成為零售界的其中主流之一。隨著科技應用日益靈活，數碼科技不停進化，O2O線上線下的零售模式可以說是隨生活變化所演變出來的新模式。

BusinessVision
Admin
Jun 30, 2020
Storeberry OnlineBusinessPlatform CreateOnlineStore O2O OnlineToOffline StoreberryClass

打破行業界限，齊齊迎向360度的O2O零售新浪潮

世界上有各式各樣的顧客存在。從一開始，有些顧客會單純地享受到實體店購物的親身體驗，亦有享受在網上瀏覽購物的方便快捷，這是一刀切線上/線下之分。慢慢地，一刀切線上/線下消費模式變成線上與線下之間切換，最常見例子是，喜歡到實體店的顧客會被網上的優惠活動吸引而轉向網上購物。

BusinessVision
Admin
Jun 09, 2020
Storeberry OnlineBusinessPlatform CreateOnlineStore O2O OnlineToOffline StoreberryClass

你選對了網購平台去開創你的事業嗎？

隨著消費者購買行為改變，新零售時代的興起，線上購物，亦稱網購，已成為普遍人選擇購物模式的必備之一。成立線上購物事業，建立自己的專屬網店，亦是創業者首選的銷售模式。

BusinessVision
Admin
Jun 05, 2020
Storeberry OnlineBusinessPlatform CreateOnlineStore O2O OnlineToOffline StoreberryClass

常常聽說 O2O, 但到底什麼是O2O?

O2O (Online to Offline) 即是將線上行銷帶動至線下消費。商家會通過折扣優惠、提供最新資訊、產品預訂等方式把線下的消息推廣給網上用戶，從而將網上用戶帶至實體店，以便在實體店進行購買。或是在線上進行付款行為，然後到實體店取貨。

BusinessVision
Admin
Jun 01, 2020
Storeberry OnlineBusinessPlatform CreateOnlineStore O2O OnlineToOffline StoreberryClass

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